Wednesday 22 December 2010

Persuasive Technology

Persuasive Technology
Author: B.J. Fogg
Edition: 1
Binding: Kindle Edition
ISBN: B000VO18UQ



Persuasive Technology: Using Computers to Change What We Think and Do (Interactive Technologies)


Can computers change what you think and do? Can they motivate you to stop smoking, persuade you to buy insurance, or convince you to join the Army?

"Yes, they can," says Dr. Download Persuasive Technology: Using Computers to Change What We Think and Do (Interactive Technologies) from rapidshare, mediafire, 4shared. B.J. Fogg, director of the Persuasive Technology Lab at Stanford University. Fogg has coined the phrase "Captology"(an acronym for computers as persuasive technologies) to capture the domain of research, design, and applications of persuasive computers.In this thought-provoking book, based on nine years of research in captology, Dr. Fogg reveals how Web sites, software applications, and mobile devices can be used to change people's attitudes and behavior. Technology designers, marketers, researchers, consumers-anyone who wants to leverage or simply understand Search and find a lot of computer books in many category availabe for free download.

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Persuasive Technology Free


Persuasive Technology computer books for free. B.J. Fogg, director of the Persuasive Technology Lab at Stanford University. Fogg has coined the phrase "Captology"(an acronym for computers as persuasive technologies) to capture the domain of research, design, and applications of persuasive computers Technology designers, marketers, researchers, consumers-anyone who wants to leverage or simply understand

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